Multi-Day Banff Incentive Program


Fairmont Banff Springs Hotel



Client Sector

Electrical Distributor


DMC Partner of the Year
Next Level Performance


Our client wanted to recognize and celebrate their high-performing C-suite executives, senior managers and VIPs with a multi-day, immersive incentive experience. Their goal was to bring everyone together, including spouses, to spend time connecting and revitalizing in an inspirational environment.


  • Design a multi-day incentive program with organized optional activities balanced with ample free time for guests to experience Banff on their own terms
  • Guest attendance increased by 50 people however the overall budget remained the same
  • Design several unique and intimate VIP dinners and experiences that the executive team could all participate in together
  • The ski lodge, the only off-site venue large enough to accommodate the group, underwhelmed our client during their site visit as “nothing special, it’s just a ski lodge”
  • The ski lodge was not large enough to accommodate our client’s wish of a buffet dinner with full seating for all guests


  • Embracing the Rocky Mountain’s wild beauty, we designed a program to maximize guests’ quality time with their spouses. Guests could select one optional activity over two days, giving everyone abundant time to explore Banff at their own pace.
  • Weaving the historical significance and elegance of train travel in the Rockies through the program starting with vintage train and luggage-themed decor for the Welcome Reception
  • The vintage train excursion from Banff to Lake Louise was the highlight of the VIP program. Split into two groups, each enjoyed the vintage train ride, a private lunch in Lake Louise, and a scenic motorcoach journey.
  • Splitting the VIP group in two accomplished several key items: costs were kept down by using the same train and motorcoach in both directions, executives spent quality time with all VIPs and an additional leisure day was gained.
  • We overcame the client’s concerns by leaning into an elevated Canadian lodge experience. Walk-around themed food stations, multiple indoor and outdoor seating areas, including a fire pit for roasting S’mores, created an engaging vibe that was perfect for socializing and having fun.

Award Winning Results

Feedback and high survey results from guests were exceptional. They felt it was the perfect balance of experiencing the best of Banff while enjoying time together with their spouses. Our client was delighted at our ability to creatively respond to the change of group size and budget scope. The ultimate reward was being recognized as “DMC Partner of the Year” by our client!

Thank you for being the most outstanding partners and friends! We cannot wait for our next program with you!

...another huge success... tremendous amount of support we received from your team in both the pre-planning and on-site execution... we were just blown away and loved seeing our vision really come to light.

PDS made this evening one of the most memorable events in the history of our client’s 35+ years of programs. As you could tell from the standing ovations on both evenings, this event was stunning and magical!

it was the best ever in the 50 years we have been hosting this prestigious event. ..the standing ovation at the end of the evening said it all! ALL absolutely KNOCKED IT OUT OF THE PARK! .... my email hasn’t stopped buzzing... congratulated us on the design, production & flawless execution of this event.

I feel so excited to share my gratitude with you all! This is exactly the partnership that I was aiming for...YOU ARE ALL MY “A” TEAM.

Your team planned and executed our client’s BEST PROGRAM EVER!