PDS is a strategic, award-winning event production and top destination management company in Western Canada. We design impactful experiences fueled by our clients’ brand and vision. Today, more than 20 years since our inception, we are a collaborative team of dedicated professionals driven by innovation and passion to reach beyond the ordinary.
Our designers, creative directors, producers and operations managers create transformational events to captivate attendees and inspire connections. Each of our corporate experiences firmly plants a little piece of Western Canada in everyone’s hearts.
It all starts with our first conversation.
Meet Your Brilliant Team
A thoughtful and intentional leader, Joanne is highly respected within the industry and sits on the Advisory Committee for Destination Canada, Business Events division and on the Board for Destination Vancouver. In her free time she plays sports with her family, explores BC’s rainforest trails, or digs her toes in to the soft sands of an idyllic BC Gulf Island beach.
She thrives on challenges, encourages multi-perspective discussions and develops both strategic and tactical responses - well and quickly. With an eye for detail and a client-focused approach, Jennifer is process driven, value conscious and fiercely committed to excellence. Jennifer is a member of the Tourism Industry Assocation of BC (TIABC) Board of Directors. Her love of the arts fuels her creativity and her long-distance running feeds her competitive drive.
In her spare time, she explores Vancouver’s beautiful shoreline with her dog Penny, or curls up with a good book and a big, bold glass of red wine.
Through firsthand knowledge of our region, she passionately promotes why Western Canada should be on every meeting and incentive planner’s “must do list”. Often the first point of contact, she draws clients in with her boundless energy, enthusiasm and sense of humour. Driven by PDS' company values, she helps guide and develop each program to success. When she’s out of the office, Bronwyn loves to travel the world, dive off of a sailboat into a crystal-clear sea, taste local food and wine, and savour life’s delicious moments.
Talk about “Amazing Grace”! With over 30 years of Canadian and international hospitality, destination management and event experience, Grace knows a thing-or-two about engaging corporate programs, logistical planning and client satisfaction. She proudly joined the PDS team during our longest running program-logistics facilitation of BC COVID-19 Vaccination Clinics. When this program wrapped up, we just couldn’t imagine our office life without her. When she’s not rockin’ her role as Operations Manager, you’ll find her in the garden or hiking in the great outdoors.
Ball mastery, control and adaptability are traits of highly successful soccer and ball hockey players. Natasha’s background as a competitive athlete in both of those sports coupled with 20 years in the hospitality and event industry make her an MVP star on our PDS team. A self-proclaimed foodie, her passion for experiencing new cuisine is matched only by her enthusiasm to produce stellar corporate events. She shines as a leader in the event world, evident by her work on the Vancouver 2010 Winter Olympic Games, 2015 Women’s World Cup, and a plethora of high-profile corporate and public events. Natasha balances the high-paced event world by spending her free time running on local mountain trails and keeping fit at her gym.
As our Costing & Planning Manager, Helena works her magic maintaining our image databases, our vendor and product inventory, and all of the nuts and bolts of budgets. She collaborates with our Sales and Operations teams to build intentional program proposals for discerning clients.
An animal lover to her core, Helena's other passions include movies, books, photography, museums and discovering new cultures and destinations
Our Core Values
Our values-based workplace culture is anchored by respectful, authentic relationships. We embrace equal opportunities for everyone to flourish and be their best.